Project: Defying Gravity – Carbon – They said it couldn’t be done.

Client: Sciaps

An ad campaign promoting their new LIBS elemental analyzer for materials containing carbon. It was previously not possible with a handheld spectral analyzer. Defying Gravity: Propel Your Analysis to New Heights with Sciaps LIBS Elemental Analyzer. Like the determined young boy with cardboard wings, our revolutionary device shatters previous limitations. Until now, handheld analyzers couldn’t reliably analyze carbon. But with unwavering determination, we’ve engineered a breakthrough. Our campaign inspires audiences to believe in the power of innovation and perseverance, showcasing how Sciaps enables you to soar beyond boundaries and achieve the impossible.